Privacy Policy

Privacy Policy

Last updated: October 9, 2026

Infinity Elite Living ("we", "our" or "us") operates the website infinityeliteliving.com and the Infinity mobile application (together, the "Services"). This Privacy Policy explains how we collect, use, disclose and protect your personal data when you use our Services.

1. Information We Collect

1.1 Information You Provide

We collect information you provide directly to us, including:

  • Account information: Name, email address, phone number and password when you create an account.
  • Delivery address: Street address, emirate, postal code and building details for product delivery.
  • Payment information: Credit card details processed securely through our payment provider (Stripe). We do not store full card numbers.
  • Design preferences: Room photos, style preferences and furniture selections when using our AI design features.
  • Customer support: Messages, photos and documents you send to our support team.

1.2 Information Collected Automatically

When you use our Services, we automatically collect:

  • Device information: Device type, operating system, unique device identifiers, browser type and IP address.
  • Usage data: Pages visited, products viewed, items added to cart, and other interactions with our Services.
  • Location data: Approximate location derived from your IP address, and precise location (with your consent) to suggest nearby delivery options.

1.3 Information from Third Parties

We may receive information about you from:

  • Social media platforms when you sign in using social login (Google, Apple).
  • Analytics providers (Google Analytics, Meta Pixel) to understand how our Services are used.
  • Payment processors to confirm transaction status.

2. How We Use Your Information

We use the information we collect to:

  • Provide our Services: Process orders, arrange delivery, and provide customer support.
  • Personalize your experience: Show relevant products, remember your preferences, and provide AI-powered design recommendations.
  • Communicate with you: Send order confirmations, shipping updates, and (with your consent) marketing communications.
  • Improve our Services: Analyze usage patterns, conduct research, and develop new features.
  • Protect our Services: Detect and prevent fraud, abuse, and security incidents.
  • Comply with legal obligations: Fulfill regulatory requirements and respond to lawful requests.

3. Legal Basis for Processing (EEA Residents)

If you are in the European Economic Area, our legal bases for processing your personal data are:

  • Performance of contract: To fulfill orders and provide Services you request.
  • Consent: For marketing communications and precise location data.
  • Legitimate interests: For fraud prevention, security, and service improvement.
  • Legal obligation: To comply with applicable laws.

4. Sharing Your Information

We share your information only in the following circumstances:

  • Service providers: Third parties that perform services on our behalf (payment processing, delivery, hosting, analytics).
  • Suppliers: Your delivery address and contact information to the supplier fulfilling your order.
  • Legal requirements: When required by law, regulation, or lawful government request.
  • Business transfers: In connection with a merger, acquisition, or sale of assets.
  • With your consent: For any other purpose disclosed to you at the time of collection.

We do not sell your personal information to third parties.

5. Data Retention

We retain your personal information for as long as necessary to:

  • Fulfill the purposes outlined in this Privacy Policy.
  • Comply with legal obligations (e.g., tax records: 5 years).
  • Resolve disputes and enforce our agreements.

When no longer needed, we delete or anonymize your information.

6. Your Rights

Depending on your location, you may have the right to:

  • Access your personal information.
  • Correct inaccurate or incomplete information.
  • Delete your personal information.
  • Restrict or object to processing.
  • Data portability: Receive your information in a portable format.
  • Withdraw consent at any time (without affecting prior lawful processing).

To exercise these rights, contact us at privacy@infinityeliteliving.com.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Remember your preferences and login status.
  • Analyze site traffic and usage patterns.
  • Deliver relevant advertising (with your consent).

You can control cookies through your browser settings. Disabling cookies may affect site functionality.

8. Children's Privacy

Our Services are not intended for children under 16. We do not knowingly collect personal information from children. If we learn we have collected such information, we will delete it promptly.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place, including standard contractual clauses approved by relevant authorities.

10. Security

We implement technical and organizational measures to protect your information, including encryption, access controls, and regular security assessments. However, no method of transmission or storage is 100% secure.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the new policy on our website and updating the "Last updated" date.

12. Contact Us

If you have questions or concerns about this Privacy Policy, contact us:

For EU residents, you also have the right to lodge a complaint with your local data protection authority.